Handmade in Funchal

Madeira, told by a family of embroidered characters

Each Madeirinho is born in our workshop: machine-embroidered face, soft foam padding, plush backing. Pick your favourite place on the island and take it with you.

Dozens of embroidered Madeirinho characters arranged in a heart on a fridge
30+
characters
The ambassadors

Two ambassadors, one whole island

Mr. and Mrs. Madeirinho wear the island's traditional costume and open the collection — the starting point before you pick your own place.

Collectibles

Choose your place

30+ characters — one for every village, viewpoint and adventure in Madeira. Each one wears something that only makes sense there.

More than keychains

Four collections, one island

Beyond the characters, Madeirinho has four collections of its own — all embroidered and finished in the same Funchal workshop.

No hassle

How it works

1

Choose and add to your bag

Characters, t-shirts or sets — pick the format, colour and size.

2

Send your order

Your bag turns into a ready-made WhatsApp message. We confirm availability, total and delivery date.

3

Pay and receive

Pay by MB WAY or bank transfer. We deliver to your hotel in Funchal or post it within Portugal and Europe.

Shop Madeirinho